Most Popular Fishing Lures

The Outlaw. After all these years this is still my number one selling lure. The Outlaw & Outlaw Jr. both feature a unique “belly- weighted” custom painted lead head with sparkling prismatic 3D eyes. Its true secret is that it always runs upright and straight no matter how it is rigged. When used over a ballyhoo, the reverse tied bri...

Trophy Series Tuna Jigs: Our trophy series of casting jigs were so successful in 2012, that we came out with this same line for Tuna fisherman this year. Made for casting retrieve and for jigging at different depths. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brilliant fini...

The Matrix Shad "shrimp creole" color is a perfect match for clear water. The bait is clear sprinkled with glitter and a nice reflective coat. Of course the Matrix Shad "shrimp creole" features the classic paddle tail combined with an extremely tough bait to make the perfect mixture of durability and action. When the shrimp are in this is the go...

Tiger Bait "Tiger Bait" is our newest addition to the Matrix Shad family of soft plastic lures. This is the perfect stained water bait giving a strong contrast of colors between purple and chartreuse catching the fish's eye in even the most stained water. It duplicates the crab to perfection and is a redfish killer.

The Super Stalker is a sleek wahoo magnet. When being pulled with wahoo nearby, it just can't ever seem to escape the inevitable wahoo bite. It's conical body stays deep under the spread and I can't think of any better shotgun lure when fishing for wahoo. The skirts are custom fish pattern skirts with an incredibly brilliant "aurora" belly flash f...

Trophy Series Tuna Jigs: Our trophy series of casting jigs were so successful in 2012, that we came out with this same line for Tuna fisherman this year. Made for casting retrieve and for jigging at different depths. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brilliant fini...

The thicker body and wide tail makes this bait great for flipping and pitching in heavy grass and wood all year! The thicker body and wide tail displace a good amount of water and resists snags. Being thicker it also has more weight and is easier to cast. This worm works in all water clarities but stained water around wood is prime or clear water a...

The thicker body and wide tail makes this bait great for flipping and pitching in heavy grass and wood all year! The thicker body and wide tail displace a good amount of water and resists snags. Being thicker it also has more weight and is easier to cast. This worm works in all water clarities but stained water around wood is prime or clear water a...

The Agitator has accounted for more tournament winning fish and "big fish" category winners then any lure I make. I am constantly receiving reports from all over of outstanding catches. If you are searching for one lure that will slant the odds in your favor for catching bigger fish, look no further. When you use my Agitator you get my personal pro...

The Matrix Shad "Midnight Mullet" is a very versatile bait and is especially good on merky or dirty water days.. The purple on top with a clear belly. Of course the Matrix Shad "midnight mullett" features the classic paddle tail combined with an extremely tough bait to make the perfect mixture of durability and action.

Maniac Minnows are effective for crappie, walleye, hybrid wipers, trout, burbot, steel head, pike, and all species of bass. 

The MJ Lure has been featured in several magazine articles for its almost magical head design and its incredible performance. The MJ is an awesome big fish lure anywhere you use it in the spread. It can really produce some awesome fish when used as a shotgun lure that is fished way back or run behind a bird.

The Matrix Shad "lemon head" color is a definite eye catcher. The entire bait is a bright chartreuse color that is effective in many different situations. Of course the Matrix Shad "lemon head" features the classic paddle tail combined with an extremely tough bait to make the perfect mixture of durability and action.

The Bounty Hunter is the ultimate big game teaser. Its purpose is to attract fish to your spread, and it is an awesome fish attractor. Its angled head and heavy weight is designed to keep it under your spread like a predator looking to feed on your baits. Keep it close to your boat so you can see the bill of the blue marlin sneaking up behind it, t...

The thicker body and wide tail makes this bait great for flipping and pitching in heavy grass and wood all year! The thicker body and wide tail displace a good amount of water and resists snags. Being thicker it also has more weight and is easier to cast. This worm works in all water clarities but stained water around wood is prime or clear water a...

Trophy Series: This series of proven winners from 2012 are back again for 2013. Made for casting retrieve and for jigging at different depths. This series has been so successful, that it is also made for the Tuna Fisherman. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brillia...

Quite honestly, this is the best deep diver crankbait available on the market, that is if you wind up lucky enough to find one. Near neutral buoyancy makes this crankbait very submarine-like, allowing you to stay in the deep longer, easier, and with more confidence. If you are looking for sore arms, and a ragged out reel, then this masterpiece of c...

Umpqua Ragin' Cravin Lead Eyes Recipe: Hook: TMC 811S Thread: 3/0 Tan Monocord Eyes: Lead dumbbell Antennae: Black and Root beer Krystal Flash Mouth: Tan craft fur claws; Barred ginger Chinese neck hackle tips Legs: Medium cream rubberlegs colored with marker Body: Tan craft fur in a dubbing loop Eyes: Black permanent marker Weed Guard: 12# hard m...

The Voodoo is one of our best performing lure heads. The same head is used for our now famous Eye Catcher Agitator Lure. It is an awesome fish attractor. Its concave head is designed to run about 3 inches under the surface and then pop on the surface about every four to five seconds. With each pop it gulps more air and leaves an impressive "smoke"...

Quite honestly, this is the best deep diver crankbait available on the market, that is if you wind up lucky enough to find one. Near neutral buoyancy makes this crankbait very submarine-like, allowing you to stay in the deep longer, easier, and with more confidence. If you are looking for sore arms, and a ragged out reel, then this masterpiece of c...