Most Popular Fishing Lures

Quite honestly, this is the best deep diver crankbait available on the market, that is if you wind up lucky enough to find one. Near neutral buoyancy makes this crankbait very submarine-like, allowing you to stay in the deep longer, easier, and with more confidence. If you are looking for sore arms, and a ragged out reel, then this masterpiece of c...

The Sea Wasp is just light enough that it doesn’t change the action of a rigged ballyhoo and just large enough to add the right amount of flash that will turn on any predator that is cruising nearby. This is a perfect small lure to put in front of ballyhoo. The king mackerel live bait fishermen are also finding it to be the best attractor the...

This is a bass lure that can match the hatch, and not stick out like a sore thumb from the other bait fish. Having a bass lure like this is very important in over fished waters as well as high pressure lakes. The Razor bass lure's unique action gets tighter and tighter the faster you crank it, and this bass lure absolutely will not roll over. But,...

Quite honestly, this is the best deep diver crankbait available on the market, that is if you wind up lucky enough to find one. Near neutral buoyancy makes this crankbait very submarine-like, allowing you to stay in the deep longer, easier, and with more confidence. If you are looking for sore arms, and a ragged out reel, then this masterpiece of c...

This is a bass lure that can match the hatch, and not stick out like a sore thumb from the other bait fish. Having a bass lure like this is very important in over fished waters as well as high pressure lakes. The Razor bass lure's unique action gets tighter and tighter the faster you crank it, and this bass lure absolutely will not roll over. But,...

Quite honestly, this is the best deep diver crankbait available on the market, that is if you wind up lucky enough to find one. Near neutral buoyancy makes this crankbait very submarine-like, allowing you to stay in the deep longer, easier, and with more confidence. If you are looking for sore arms, and a ragged out reel, then this masterpiece of c...

This is a bass crankbait that is made for cranking. The Patriot bass crankbait won't roll. This bass crankbait will only give you the bass attracking action you need to get the bass in the shallows. This bass crankbait is perfect when fishing the bass in the stumps and hooking bass on the edges.

This is a bass crankbait that is made for cranking. The Patriot bass crankbait won't roll. This bass crankbait will only give you the bass attracking action you need to get the bass in the shallows. This bass crankbait is perfect when fishing the bass in the stumps and hooking bass on the edges.

Trophy Series: This series of proven winners from 2012 are back again for 2013. Made for casting retrieve and for jigging at different depths. This series has been so successful, that it is also made for the Tuna Fisherman. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brillia...

The Predator received a roaring introduction back in the 2000 Ocean City Tuna Tournament with a victory while we were still testing it! The Predator is tied with a combination of two colors of heavy duty reverse tied "fiber optic" hair and brilliant flash mylar material. It has prismatic 3D eyes and our custom “belly-weighted" 2 ounce head fo...

The perfect color for getting that beautiful purple hue. It has a fluorescent look where the bait actually changes color in sun light. Similar to the Magneto series but has a hint of violet powder in the plastic giving the unique change of color in different lightings. Awesome color and receives the Spike it Die perfectly.

This is a shallow water lure blends wonderfully with other bait fish and will not look out of place in the shallow water. Critical to shallow water fishing, the Shallow Razor allows for confident fishing without a lure action that will receive bass rejection. The Shallow Razor's unique action gets tighter and tighter the faster you crank it. This s...

Trophy Series: This series of proven winners from 2012 are back again for 2013. Made for casting retrieve and for jigging at different depths. This series has been so successful, that it is also made for the Tuna Fisherman. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brillia...

This is a bass lure that can match the hatch, and not stick out like a sore thumb from the other bait fish. Having a bass lure like this is very important in over fished waters as well as high pressure lakes. The Razor bass lure's unique action gets tighter and tighter the faster you crank it, and this bass lure absolutely will not roll over. But,...

Stanford Lure's cedar top water Turbo Shad lure has almost neutral bouyancy, this means that the shy bass underneath the surface will have no problem sucking this top water lure right into his mouth. This top water lure has the edge over most floating top waters. This spectacular top water lure resembles a wounded bait fish, not a broom stick, or s...

This is a shallow water lure blends wonderfully with other bait fish and will not look out of place in the shallow water. Critical to shallow water fishing, the Shallow Razor allows for confident fishing without a lure action that will receive bass rejection. The Shallow Razor's unique action gets tighter and tighter the faster you crank it. This s...

Trophy Series: This series of proven winners from 2012 are back again for 2013. Made for casting retrieve and for jigging at different depths. This series has been so successful, that it is also made for the Tuna Fisherman. 3.5 oz 5″ length slightly thinner and longer body than Diamond Series over sized 3D holographic eyes ultra brillia...

This is a bass lure that can match the hatch, and not stick out like a sore thumb from the other bait fish. Having a bass lure like this is very important in over fished waters as well as high pressure lakes. The Razor bass lure's unique action gets tighter and tighter the faster you crank it, and this bass lure absolutely will not roll over. But,...

This is a shallow water lure blends wonderfully with other bait fish and will not look out of place in the shallow water. Critical to shallow water fishing, the Shallow Razor allows for confident fishing without a lure action that will receive bass rejection. The Shallow Razor's unique action gets tighter and tighter the faster you crank it. This s...

This is a bass crankbait that is made for cranking. The Patriot bass crankbait won't roll. This bass crankbait will only give you the bass attracking action you need to get the bass in the shallows. This bass crankbait is perfect when fishing the bass in the stumps and hooking bass on the edges.